Pattern of Fish Consumption and Fish Distribution: A Study on Sunyani Municipality, Ghana | Asian Jo

Because of the growing recognition of the health and economic benefits of fish to Ghanaian households, fish consumption and marketing has become a common occurrence. Given this, the study used semi-structured interview guides presented to fifty (50) customers and fifty (50) fish traders to determine the pattern of fish consumption and distribution routes. The Statistical Package for Social Sciences was used to examine the data (SPSS). The most popular fish to eat were Scomber japonicus, Sardinella aurita, Trachurus trachurus, and Clarias gariepinus. On the basis of taste, flavour, shelf life, and dietary wholesomeness, the majority of consumers preferred smoked fish to other fish products. According to the findings of the binary logistic model, educated respondents, as well as those under the age of 20, may be more susceptible to calcium deficiency disorders, especially if they do not consume extra calcium sources in their diets. Sunyani, Yeji, Techiman, Cape Cost, and Buipe were the suppliers of fish to the fish traders. The study found that frozen and smoked fish products have easy and complex marketing and distribution channels, respectively. The biggest issue that fish sellers and customers faced was seafood rotting. To lower the rate of fish spoilage, fish traders should be educated on correct fish handling procedures. Consumer education campaigns on the consumption of fish products in general must be pushed.

Please see the link :- https://www.journalajfar.com/index.php/AJFAR/article/view/30173