Identifying and Prioritizing Marketing Strategies in Educational Institutions

In today’s realm, organizations keep in a dynamic and competitive surroundings, and this complex environment causes clients to have different plans about the organization's outputs. Creative marketing is an powerful factor in enticing customers and reconstructing the performance of various institutions. Creative marketing is essential for the administration of an educational institution, so the purpose concerning this study is to identify and plan out the factors moving creative shopping using a hierarchical order for the management of an institution of higher education. This research is based on the "survey-descriptive" order. In this study, we examine ultimate important determinants for identifying and prioritizing the issue of "creative shopping" for the management of an institution of higher education using a hierarchic method. The statistical populace of this research is 15 managers of an institution of higher education in District 2 of Tehran. After collecting the necessary information and statistics through a inquiry (designed for one researcher), Expert Choice 11 spreadsheet was used to review this research and analyze the information. The judgments of this study show that between the factors had connection with the creative marketing approach, the following determinants are the most main:

Please read full article -https://journalajarr.com/index.php/AJARR/article/view/467